Burgundy Lounge stands out as the first of its kind within the Novotel portfolio, located in the Novotel, Dubai Health Care City. Its launch in Q1 2024 marks a key milestone for the brand and promises a distinctive experience for connoisseurs of fine wines accompanied by haute cuisine.
Positioned as a super niche and unique brand in the emirate and boasting to be the largest wine lounge in Dubai Healthcare City, Burgundy Lounge offers a carefully curated selection of 56 exceptional varieties. Offering the unique Wine Flight Experience, guests can sample three distinct flavours from diverse regions, each paired with haute cuisine for a memorable dining experience. The space accommodates 28 guests for intimate gatherings and adds a personal touch to the experience. For larger events, the lounge opens its doors to host up to 40 guests, ensuring that every celebration becomes a cherished memory.
publsh produced engaging press releases for the launch in both Arabic and English for Burgundy Lounge, a unique brand that stands as a true destination for wine connoisseurs in Dubai. Our strategic approach ensured extensive coverage across multiple platforms, both online and offline, reaching diverse audiences in both languages. By shining a spotlight on its exceptional offerings and sophisticated space, we positioned Burgundy Lounge as the go-to venue for wine connoisseurs who appreciate the finer things in life.
For the launch of Burgundy Lounge at Novotel Bur Dubai, there were 13 key tier-1 media coverages, in both Arabic and English. In Arabic, the news was covered by Al Watan with a potential reach of 93,416; Nabd with a whopping 16.36M potential reach; The Arab Tourist with a 239,628 reach; Arabian News 24 with 426,766 reach; Akbar Live with 202,764; ARAB UNION FOR TOURISM MEDIA with a reach of 35,987; and 3inDubai with a potential reach of 60,138. In English, the coverage was included in BIZZ TODAY with a reach of 38,420; Web Release with a 50K reach, and Ghana Summary with 103,823 potential reach.
Dubai: Gulf Land Property Developers announced its collaboration with Tonino Lamborghini Group to develop an upscale residential community in the heart of Dubai, the company said in a media release This distinctive development will bear the prestigious Tonino Lamborghini brand, synonymous with Italian quality and sophistication worldwide.
The new residential community introduces a fresh perspective to lifestyle living in Dubai and aims to leverage Tonino Lamborghini’s 40-year design legacy with the renowned expertise of Gulf Land Property Developers, currently engaged in crafting unique luxury living projects-Paradise Hills and Serenity Lakes.
According to Savills, the global property market has seen a slowdown, particularly in the US and EU, due to rising interest rates. However, Dubai’s market bucked this trend in 2023, recording a staggering rise of more than 36.7 per cent in value and 33.8 per cent in the number of transactions compared to the same period in 2022. Branded residences have shown remarkable resilience in the face of these global challenges, with an increase of over 160 per cent in the number of schemes in the last decade, the media release said. “
Over the years, we have become a cornerstone of luxury real estate in Dubai, recognized for our diverse expertise and commitment to innovative design and construction, creating unique lifestyle homes,” said Shaher Mousli, Chairman of Gulf Land Property Developers.
Bilal Hamadi, General Manager of Gulf Land Property Developers added; “Having Tonino Lamborghini provide us with design direction and implementation enables us to deliver a new level of luxury, design philosophy, and quality of production that can only be achieved with a creative powerhouse like the Tonino Lamborghini brand.”
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